From Our Learning Hub
It’s common for business owners who are just starting out to think they must free services in an effort to bring in new business. I’ve been guilty of this, too. The fact is that offering free services often accomplishes the very opposite effect. To be...
As a business owner, you know that you need sales for your business to survive. You also know that if you’re too pushy, you’ll likely lose both the sale and the customer to boot. However, not all salespeople are pushy. Some are very successful in spite of having a...
Everybody who runs a small business should be able to define what success looks like. The reason many can’t get there is that they have vague ideas. They know roughly where they’d like to end up (make more money!), but they have little-to-no idea of how to...
In today’s society, having a safe working environment is critical to employee engagement and job satisfaction. Safety can be physical, mental, and emotional, and for any business owner, it is critical that every employee has a safe environment to work in. Here...
As wisdom would have it, you cannot be a good leader until you learn to be a good follower! We’ve all heard the advice: You have to learn to follow before you can lead. It may be cliché, but it’s also true! So while I usually write to current business...
One thing I am committed to as a business leader is personal development. For the sake of my faith, my family, and my business, I have come to realize that certain very practical actions—right eating, regular exercise, adequate sleep, et cetera are vitally...
There’s a simple, yet often overlooked axiom of running and marketing a small business. Everything you do either helps or hurts. Here’s how to make sure the decisions you make actually help!
It’s not often that we discuss Internet safety in the marketing world, strictly speaking. But since I teach and live by the axiom that everything is marketing, I think there’s an important connection that should not be missed, and my experience working in IT and Interne…
In a recent post, legal technology blogger Kevin O’Keefe had much to say about sharing others’ work. (Admittedly, this post is pretty meta.) An early adopter, advocate, and authority in the blogging space, Kevin’s words are more than...
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