Yesterday I came across a hilarious post inside of a mentoring community I am in. Mind you, the community is also a place for intramural dialogue—which includes the occasional war story. So a colleague of mine shared an anonymous interaction he’d had with a client a...
Last week, we saw how an update to the way Instagram counts likes will change the game for marketers, most likely in a negative way. I concluded with a plea: Don't put all of your eggs in the basket of a social media site or some other external platform. Rather, build...
And no, the blog post title was not clickbait! In fact, I don’t really consider myself to be a website designer or developer! This may sound strange coming from the owner of a "web design" company, but if you’ll allow me the space to elaborate, I think you’ll see my...
With all of the marketing advice floating around the Internet, it's likely that you have either the wrong idea about your website goals or just no idea at all. This is sad, because utilized properly, your website is core and central to your "marketing machine." I've...
There is nothing worse, as a small business owner, than not having a clue what to do when it comes to websites and internet marketing. It seems like a select few just have the “magic sauce” that helps them win, and everyone is left with only two options: Somehow,...
I see it all the time. A few years go by and a small business website begins to look dated. The owner, worried about their image, begins looking for a designer to build a new website. Problem is, the owner has no CLUE who to hire! This is a common and unfortunate...
As a web designer, you can imagine how often I get requests to build a new site for a customer. That is all well and good--it is what I do, after all! The problem is that most of the time, the customer doesn't need a new website. Or, they may indeed-but they have no...
Arguably, the biggest challenge every business faces is attracting more customers. Even the biggest of businesses, who could survive seemingly for a long time on their own merit, actively participates in marketing efforts to bring in new customers. There are many ways...
We, as small business owners, are living in very confusing times. We hear all sorts of messages about what new platform we should be using, and the moment we adopt one, something new has come on the scene! This same thing has proven true of web development. At this...
According to research conducted by marketing giant Hubspot, companies who blog will receive 97% more links to their website. That means that if your business is not actively blogging right now to attract new customers, you are missing out on potentially DOUBLING your...
Yeah, we thought so. That's okay, so do we! We want to provide the best value possible for our customers, and what better value is there than a great product for FREE?! That's why I need you to know about our referral program. It's important to us that we do work that...
Should you design your website? We live in a Do-It-Yourself kind of world. You can't turn on the television without one of those DIY shows being aired, and in fact, there is now a whole network devoted to them! But what if there were some things that needed more...
