The significance of customer reviews in influencing potential customers to purchase a product cannot be ignored. Having a higher number of reviews will also increase your Google ranking, which will make it very easy for customers to find you. Reading reviews also...
From Our Learning Hub
How to Get More Referrals
The primary way that most gain new business is through referrals and that's probably just something that is not going to change. It really just depends on how people are finding you over time. It may be such that your digital marketing efforts are outweighing many of...
Marketing Through Your Processes
Everything is marketing. This is one of those things that I say and repeat often because it’s easy to remember and it’s so true. Everything is marketing—and when I say everything, I mean literally everything. One of the things that people often don’t think about and...
3 Tips for Making Sure Your Trainer is the Trainer Your Business Needs
Every so often, your business might need to have a business trainer come in and talk to your employees. Business trainers work with a business to teach management and employees about important aspects of their industry that they need to know to achieve success....
How Address Verification Benefits Your Business
Address verification is a system that does exactly what its name suggests: it verifies addresses to make sure that they are correct and are not missing any important elements. If your business relies on web traffic or selling services online (and it should!), then...
5 Ways Coaching and Consulting Businesses Can Use Reviews as Part of Their Marketing Strategy
There are many ways to market your coaching or consulting business to your target demographics. One of these is to use your own customers' reviews. Several review methods are out there to help you to boost your company's image as well as boost customer engagement....
3 Tips for Promoting Workplace Efficiency Without Decreasing Employee Morale
One of the main concerns of business owners or managers is maximizing productivity and efficiency in the workplace to ensure more gets done. The amount of productivity in the workplace ultimately determines how much the company accomplishes and succeeds each quarter....
3 Steps to Get Excited About Your Small Business Again
Small business ownership is tough. As the new year approaches, it can be hard to see the forest for the trees. Established small business owners are trying to close out bookkeeping operations for the year, plan ahead for next year, and make key decisions regarding the...
My Top 5 Content Ideas for Massive Marketing Results
We live in a world that is driven by two things—the ideas people dream and the content they create around them. If you’ll reflect on that statement for some time, I believe you will find it to be absolutely true. I’ve certainly found it to be true, which is why much...
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