WordPress is the market share leader in website platform technology today, powering roughly 43% of the entire Internet. Overall, we find it to be a fantastic platform that is reliable for our clients and has exclusively powered our business from the start. That said,...
From Our Learning Hub
Website Copywriting: Why Your Business Needs It and What it Costs
When we begin a website project, one of the first questions looming is where the content will come from. This question is part of our onboarding process, but even still, as the client you may not know what to expect or what we are even looking for. In this post, we’re...
WordPress Blog Setup for Busy Entrepreneurs (What, Why, and How)
As an entrepreneur and marketer, I am more convinced than ever that creating a blog is the best longterm play for getting traffic to your website. Although it’s true that YouTube videos perform well in search too (largely because Google owns YouTube), the fact is that...
On Copying a Website: How to Legally and Ethically Make Your Website Look Like Someone Else’s
When a new client engages us for work, one question surfaces time and time again: “You know, I really like Company X’s website. Can we just make it look like theirs? Is copying a website okay?” At first, I was really surprised by this question. I thought clients would...
How Do I Connect a CRM to WordPress?
It’s been said that, no matter what business you’re in, you’re not actually in that business. Or at least you shouldn’t be. Instead, you’re in the business of marketing that business. It’s a subtle—but very important—distinction that informs your operations. One of...
Why Don’t You Have a Public Portfolio?
Edit as of 6/6/23: We don't believe it's right to change the past, but we do believe it's okay to change your mind. For historical purposes, this post is still available. But we have since created a small portfolio of featured projects across the industries we serve,...
Avoiding Scope Creep in Web Design Projects
When you begin a new website project, no doubt, you have big dreams and ideas for what it can be. Part of my job as a Creative Director is to work with clients before the work begins, to make sure there is alignment between what our clients want, what they are willing...
How Long Does It Take to Build a Website?
Every time we begin a new website project, I send the client our new project questionnaire. This questionnaire has been instrumental on getting projects started on time and on the right foot. But after these started to go out, I noticed a trend in one of the...
3 Massive Reasons You Shouldn’t Trust Cheap Web Designers
My first foray into website design was around 2007-2008. I was very young, very naive, and had no idea how to charge for a website. I know that back in those days, we charged around $400 for a site. What I did not realize is that some were charging $40,000 or even...
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