Reader Question: How to advertise with little to no startup money?
From time to time, we search out Facebook Groups for questions and invite questions from readers of the Blog. A Facebook questioner recently asked,…
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The Real Goal of Your Small Business Website (it’s not more visitors!)
With all of the marketing advice floating around the Internet, it’s likely that you have either the wrong idea about your website goals or…
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Paid Content vs. Free Content: The Struggle is R.E.A.L.
As you begin to build your sales funnel and develop your marketing plan, you will quickly find that there will be a huge power…
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What is a Sales Funnel and How Do I Use One?
One of the most important things for you to understand as a small business owner is how the marketing process works, especially in respect…
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6 Easy Steps to Build Your Small Business Email List (+ Why you should do it NOW!)
In today’s small business economy, little matters more than building a level of trust and respect with your potential customers. As we’ve written about…
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Why Every Small Business Owner Should Become a Thought Leader
In the noisy world we live in, it can be easy to slip underneath the current—no matter how hard you yell and scream for…
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3 Strategies for Small Business Success on Social Media
Understanding social media can be extremely difficult and intimidating. But it doesn’t have to be! A small business that is not using social media…
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3 Steps to Building a Completely Useless Website
I see it all the time. A few years go by and a small business website begins to look dated. The owner, worried about…
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How Personal Should my Small Business Blog Posts Be?
While this may seem like a very specific question, it is actually part of a much larger conversation. Every day the Internet is flooded…
