While this may seem like a very specific question, it is actually part of a much larger conversation. Every day the Internet is flooded with millions of new content pieces. Why in the world should anyone read yours? Simple: you have something to offer them, and better...
From Our Learning Hub
3 Reasons a Pretty Website won’t Solve your Problems
As a web designer, you can imagine how often I get requests to build a new site for a customer. That is all well and good--it is what I do, after all! The problem is that most of the time, the customer doesn't need a new website. Or, they may indeed-but they have no...
5 Steps Direct Sales Small Business Owners Can take to Finally Start Winning
In recent days, I have seen a recurring theme on my Facebook feed. "Who wants to join my awesome team and make an extra $500 a month?!" Of course, the post is then inundated and flooded with so many commenters who want to jump on board that the person becomes an...
3 Ways to Attract your Ideal Customer
One of the absolute best ways to succeed in your small business is to define and identify who your target customer is, or your "ideal" customer. There is a number of ways this can be done. Probably the most common is to create what is called a Buyer Persona. At...
Use Optimized Keywords to Win More Local Customers
Arguably, the biggest challenge every business faces is attracting more customers. Even the biggest of businesses, who could survive seemingly for a long time on their own merit, actively participates in marketing efforts to bring in new customers. There are many ways...
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