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Marketing Goals to Help You Rebuild a Business
When a business is on its last leg, sometimes people lose all hope it won’t fall. There are plenty of ways that you can start anew with a not-so-new...
How to Get More Attention for Your Home Repair Business
Figuring out how to get more attention on your business can be difficult. When you’re running a home repair business, it’s important that you draw...
Why is Website Design So Expensive?
Yesterday I came across a hilarious post inside of a mentoring community I am in. Mind you, the community is also a place for intramural...
How to Delegate Effectively for Marketing Success
The question of how to delegate effectively is a fair one. Many business owners are overwhelmed and unsure of how best to lighten the load. For...
Common Questions to Consider When Creating a Call to Action for Your Marketing Campaign
When creating a CTA (call to action) for your marketing campaign, you want to make sure that it is effective and actually inspiring your customers...
The Power of Persuasion Marketing
Marketing in 2020 is proving to be a unique beast. The world has been through a terrible crisis known as COVID-19. It has been a formidable enemy,...
The Power of a Marketing Plan
Does your business have a marketing plan? I'm always shocked to find when business owners do not have a plan for marketing their work, be it via...
What Your Business Can Do to Increase Sales Without Being Pushy
As a business owner, you know that you need sales for your business to survive. You also know that if you’re too pushy, you’ll likely lose both the...
Discover a Prospect’s Search Intent to Get a High Google Search Ranking
As a marketing professional and web designer, pretty much every client I work with wants to get a high Google search ranking. After all, "first page...
How to Clear the Logjam in Your Marketing Using the Power of Iteration
I often write about making online marketing simple. It is---or at least, it should be. But that does not mean it is easy to accomplish. It is,...
The Premium Experience: Why What You Offer is Not as Important As How You Offer It
Why is that Starbucks can charge $3-$4 per cup for a beverage that most Americas were used to paying $.50 for, and that many more could drink nearly...
Do I Still Need a Website in 2020?
Last week, we saw how an update to the way Instagram counts likes will change the game for marketers, most likely in a negative way. I concluded...
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