Running a small business means wearing every hat in the building. You handle sales, customer service, bookkeeping, and somewhere in between all of that, you’re supposed to maintain a professional web presence. Most business owners we talk to didn’t start...
From Our Learning Hub
Why Choose WordPress Over Wix or Squarespace? A Small Business Owner’s Guide
Choosing between WordPress, Wix, and Squarespace? This guide breaks down the real differences in cost, ownership, flexibility, and SEO for small business owners.
Marketing Goals to Help You Rebuild a Business
When a business is on its last leg, sometimes people lose all hope it won’t fall. There are plenty of ways that you can start anew with a not-so-new idea, however, and more especially learn from past mistakes this time. To rebuild your business on a more solid...
3 Big Considerations You Need to Make With Social Media Marketing
If you’re a business owner, you need to be using social media to market your company. Every entrepreneur knows they need this, but not everyone knows how to make it happen. What are the best ways to use social media for marketing? What considerations should you make...
How to be Interesting and Create a Following Online
Back in 2015, I started doing some work for a law firm. I was doing their IT work. And of course by that time I had already dabbled in website design and other things. And so I was really into that kind of stuff, but I never had done it for a company like that before....
3 Ways to Honor God with Your Small Business
As a Christian, I am concerned with honoring God in all of my business endeavors. I am a firm believer that everything we do in our lifetime is for the purpose of giving glory to God. Sometimes we miss that mark in a big way, but it is nevertheless important that...
Why is Website Design So Expensive?
Yesterday I came across a hilarious post inside of a mentoring community I am in. Mind you, the community is also a place for intramural dialogue—which includes the occasional war story. So a colleague of mine shared an anonymous interaction he’d had with a client a...
How to Turn Around a Negative Customer Experience
It is a wonderful thing to have happy customers. Unfortunately, not every customer is going to be this way. Despite your best efforts, eventually, something is going to go wrong, and a customer is going to get upset. How you handle this situation can determine whether...
How to Keep Generating More Return Business
Having a loyal crowd of customers who will come back to your business is paramount to helping any business become successful. Getting the word out through excited customers is a great way to get satisfied reviews online. So how can you keep these customers coming...
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