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Paid Content vs. Free Content: The Struggle is R.E.A.L.
As you begin to build your sales funnel and develop your marketing plan, you will quickly find that there will be a huge power struggle between the...
What is a Sales Funnel and How Do I Use One?
One of the most important things for you to understand as a small business owner is how the marketing process works, especially in respect to the...
6 Easy Steps to Build Your Small Business Email List (+ Why you should do it NOW!)
In today's small business economy, little matters more than building a level of trust and respect with your potential customers. As we've written...
Why Every Small Business Owner Should Become a Thought Leader
In the noisy world we live in, it can be easy to slip underneath the current—no matter how hard you yell and scream for attention (traditional...
The Divi Difference: Why I use Divi Theme to Build Awesome Small Business Websites
There is nothing worse, as a small business owner, than not having a clue what to do when it comes to websites and internet marketing. It seems like...
3 Strategies for Small Business Success on Social Media
Understanding social media can be extremely difficult and intimidating. But it doesn’t have to be! A small business that is not using social media...
3 Steps to Building a Completely Useless Website
I see it all the time. A few years go by and a small business website begins to look dated. The owner, worried about their image, begins looking for...
How Personal Should my Small Business Blog Posts Be?
While this may seem like a very specific question, it is actually part of a much larger conversation. Every day the Internet is flooded with...
3 Reasons a Pretty Website won’t Solve your Problems
As a web designer, you can imagine how often I get requests to build a new site for a customer. That is all well and good--it is what I do, after...
5 Steps Direct Sales Small Business Owners Can take to Finally Start Winning
In recent days, I have seen a recurring theme on my Facebook feed. "Who wants to join my awesome team and make an extra $500 a month?!" Of course,...
3 Ways to Attract your Ideal Customer
One of the absolute best ways to succeed in your small business is to define and identify who your target customer is, or your "ideal" customer....
Use Optimized Keywords to Win More Local Customers
Arguably, the biggest challenge every business faces is attracting more customers. Even the biggest of businesses, who could survive seemingly for a...
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