In the last decade of so of working with web clients, it has become even more common for people to “DIY” their websites. Some platforms are made for this—think Wix and Squarespace. But WordPress is becoming a more popular option for this now, with the increase in...
From Our Learning Hub
A Statement on AI Tools and Modern Marketing
Time will tell whether or not this is the most important blog post I ever write. As of writing it, I believe this to be the case. As many of you reading are probably aware (and many of you probably are not), we are standing at the precipice of a revolution in the way...
3 Characteristics of a Healthy Marketing Partner for Your Online Business
When you’re considering businesses to work with, the word “healthy” doesn’t necessarily come to mind. We think that it should. The health of a business is a huge factor in whether or not you can expect results from your efforts—and frankly, whether or not you have a...
How much does a new website cost?
When you need a new website, one of the first questions you'll most likely ask is, "How much does a new website cost?" However, there's not one answer to this question. The average cost of a new website dramatically varies, depending on several factors. Even if you...
How Much Should I Expect to Pay for Digital Marketing Services?
Finally — after months or maybe even years of hard work, you’ve reached a tipping point in your business. You know the marketing has to extend beyond you, but now you’re entering into the world of digital agencies and, to be honest, it’s really confusing and maybe...
The Nitty Gritty Details: What Do the Terms and Expectations of a Managed Website Project Look Like?
As you probably know by now, we offer websites on a unique monthly "Managed Website" model. In another post, we covered why we price based on this model. But given this model is revolutionary in terms of a service-based deliverable like website design, we get many...
Why Subscription Web Design?
At NorthMac Services, we offer a unique approach to web design that allows our clients to pay on a recurring monthly basis rather than for a one-time project. This subscription model has several benefits for both our clients and our business. The Benefits of...
The #1 Reason Why Investing in a New Website is (Really) Worth It
Although we’re only human, at NorthMac we do our best to take an ethical approach to our business processes. For example, we believe communication should be thorough and often. Surprisingly, many others in our industry do not share that particular commitment. Another...
Why Does NorthMac Services Sometimes Charge Setup Fees?
At NorthMac, one of our goals is to be transparent as possible about our pricing, whenever possible. We believe this instills confidence in and empowers our buyer to make an informed decision about working with us, even before jumping on a sales call. If you visit our...
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